Boutique cruising aboard custom-built and designed cruise-yachts is a new market niche unique to Bora Bora. Attention to detail, levels of exclusive comfort, a relaxed and intimate ambiance all combine with the natural beauty of the cruising grounds and many available options to create unparalleled vacation experiences. The key ambiance offered is that of a refined private yacht.
Tahiti's tourism industry is no stranger to innovation, having introduced, amongst other things, the wonderful ‘over-water bungalow' to the world more than three decades ago. In 2003, the Cruise-Yachts have been launched in the calm lagoon waters surrounding Tahiti's leeward islands. Large enough to offer space, privacy and all the comforts one would expect of a larger ship, small enough to offer guests the feeling of private yacht freedom, personal attention, and access to lagoons and other areas where the big ships just can't visit.